Ostentatious and excessive, but we love it: The Versace S/S 2010 ad campaign features model Georgia May Jagger and one of the most incredibly eye-catching, fabulous frolics of a bag, yet conceived by Donatella Versace. According to thatsafabuloushandbag.com:

Donatella Versace was inspired by Tim Burton’s Alice in Wonderland (which comes out next March). “I loved the idea of that fantasy land,” she said. The inspiration is evident in her use of vivid pastels, geometric prints, and baroque curlicues.

Model: Georgia May Jagger
Photographer: Mario Testino

source: TFS